Overview
Recurly is a platform for payment forms and recurring-payment orchestration for subscription services. It was founded in 2009 and is based in San Francisco.
Components The offer includes Hosted Payment Pages, the JavaScript library, connections to 20+ payment gateways, smart routing, Account Updater and intelligent retries. Hosted pages and the library give two ways to collect card data: a ready-made page or a form embedded in the merchant's own site. According to the company, machine learning helps recover on average up to 9–12% of declined cards.
Customers Target verticals are streaming, media, SaaS, digital subscriptions and EdTech. Recurly describes coverage as global, naming the United States, the EU, the United Kingdom, LATAM and APAC.
Pricing A SaaS subscription plus a percentage of revenue. The recovery rate quoted is a company claim and will vary by business, so subscription operators should ask how it is measured.
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