Overview
Appcharge is a platform for customisable payment pages and direct-to-consumer checkout for top mobile apps and games, with a built-in merchant of record (MoR). It was founded in 2022 in Israel.
Products - White-label checkout and web store; - More than 500 payment methods and more than 100 currencies; - Smart routing; - Personalised offers.
What it does The platform lets a publisher fully reproduce the visual style of its app on an external payment page, so players moving from the app to a web store see the same brand. Because Appcharge acts as the merchant of record, the publisher does not have to register for sales tax and handle payment compliance in each market itself.
Pricing and coverage A percentage of each transaction. Coverage is global.
Who it suits Mobile game and app publishers who want to sell outside app-store billing and keep a larger share of revenue, while offering local payment methods. The exact percentage, supported countries per method and tax handling should be confirmed with the company.
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