Resumen
IDfy is a comprehensive platform for identity verification, video KYC, merchant verification (KYB) and fraud prevention in Asia and the Middle East. It was founded in 2011 and is based in Mumbai, India, covering India, Southeast Asia and MENA.
Products The product list includes digital KYC and video KYC, merchant KYB and field verification, bank account and tax checks, and background screening. Field verification is relevant for onboarding merchants whose business address needs physical confirmation.
Scale and clients The company states that it runs more than 70 million checks a month for Amazon, Dream11, HDFC Bank and Paytm.
Who it suits Target verticals are PSPs, banks, e-commerce, gaming (Dream11 is named), hospitality and the gig economy. Services are sold under an enterprise API contract, and pricing is agreed individually.
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